What Happened to the Publishing Industry in 2020?

2020 has been a rollercoaster of a year. It has invaded every facet of our lives at home and work. With so many things exploding all at once, it’s been hard to figure out what to focus on. Hopefully, this post will help you figure out what happened in the publishing industry in 2020. Because […]

How to Use Batch Content Without Exhausting Yourself

Can I tell you a secret? I wrote this post on December 3. I wrote all of December’s articles at the beginning of the month. You see, I’ve been experimenting with this thing called batch content. One of my goals for this upcoming year is to give myself more time to do other things, like […]

The Best Ways to Obtain New & Exciting Content Ideas

We’ve all been there. We run out of content ideas. Some people call it writer’s block, and others shrug it off as a rut and move on. Either way, you feel a cold trickle of sweat slide insidiously down your back as your mind runs in circles, looking for something, anything, to talk about. There […]

How to Use Social Media to Your Advantage

Unless you’ve been living under a rock, you’ve probably heard of this phenomenon called social media. Almost everyone has an account with either Facebook, Instagram, Twitter, Pinterest, etc. More users are going online every day, which, yes, means more competition for you, but also more readers are waiting to discover your story. In addition to […]

Marketing for Writers: What You Need to Know

Most new writers think marketing a book is as simple as writing a snappy blurb, throwing the book up on Amazon, and creating one or two social media posts. Then they call it a day, expecting the sales to roll in. Only to find out their strategy didn’t work. Marketing a book is a long-term […]

What is a Content Audit & Why Do You Need One?

I’m not going to lie. Today’s post will probably bore most of you to tears. Why? Because it’s about conducting a content audit. I mean, just the words “content” and “audit” make you want to thump your head on your desk and scream “I’m so bored!” at your computer or phone. But there is no […]

3 Fool-Proof Book Launch Strategies

Book launches are used as a promotional tool by traditionally published and self-published writers alike. And to make sure they go off without a hitch it is typically a good idea to have a book launch strategy, which is what today’s post will be all about: launch strategies. These strategies are less about building buzz […]

How to Build and Manage a Book Launch Team

Even though this blog will continue posting as normal about the usual topics during this time, I just want you to know that no matter who you are, even if I don’t know you, you matter to me. Stay safe, keep going, and take care of yourself. And please consider being part of the solution. Picture […]

What is Hybrid Publishing and Why Should You Use It?

Just when we thought things had settled down after the traditional versus self-publishing debate, the industry threw us a new curve-ball: hybrid publishing. And most of us don’t know what it is because the publishing industry can’t even figure it out. It’s a maddening loop of uncertainties that breed scams, controversy, and success stories. So […]

Here’s What You Need to Know About Self-Publishing

It’s easier than ever to get that story of yours into the hands of readers with self-publishing. There is a wealth of information online that shows you how you can get your name in front of an audience and sell more books. There are also ways for new authors to access professional services without breaking […]